
Web Analytics
Knowing if your strategy is working is a must.
Tracking the success of your online strategy is vital. Testing, tracking, and measuring every move your prospects make is powerful information we use to adjust and hone in your online marketing campaign. By using both web analytics and call tracking we can fully measure the success of your online search marketing, email marketing and offline marketing as well.
Google Analytics is a free platform which for most of our clients will provide all the information needed to monitor your campaign.
- Traffic Sources:
- Direct Traffic
- Referring Sites
- Search Engines
- All Traffic Sources
- Keywords
- AdWords
- AdWords Campaigns
- Keyword Positions
- Visitors:
- Benchmarking
- Map Overlay
- New vs. Returning
- Languages
- Visitor Trending
- Visits
- Absolute Unique Visitors
- Pageviews
- Average Pageviews
- Time on Site
- Bounce Rate
- Visitor Loyalty
- Loyalty
- Recency
- Length of Visit
- Depth of Visit
- Goals:
- Total Conversions
- Conversion Rate
- Goal Verification
- Reverse Goal Path
- Goal Value
- Goal Abandoned Funnels
- Funnel Visualization
The only thing web analytics can not tell is who called, and that is where call tracking comes in.
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"I recommend RevBuilders without hesitation. Their expertise, focus, and creativity ...Jeanette Newton, CEO, Dulles Area Association of REALTORS

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