(Why I created the video.)
by Tamara S.
I know some of you are dying to know about the makings of the new Snowball & Meltin video.
Whether you are entertained, amused, confused or downright disturbed and wondering at the mental stability of my mind, rest assured that I had reasons. Now, my reasons are mostly because it was fun, but in having fun I educated myself about marketing.
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by Tamara R.
Yes, RevBuilders appreciates our current customers and new customers, but no, I’m not making a sales pitch (just yet). In one of my previous blogs, I mentioned about not being afraid of the next level, (you can read it here if you like). Have you considered whether your next level is outsourcing your marketing, or seeking outside marketing assistance? Here are some thoughts that might help you figure out if Marketing is your next level:
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-and Other “Marketing Leads” Ramblings
by Tamara R.
I’m going to speak theoretically here, although I know this happens daily in the marketing world:
Let’s say a company that makes light bulbs wants to run an ad. Their marketing division comes up with two ideas, and they decide to run a test. They run an ad that shows a rather scantily-clad woman holding the light bulb, and they run an ad that shows their light bulbs actually in-use (at home, in a business, etc.).
The ad campaign starts, and the results come in. (more…)
(And How I Worked in a Wedding Metaphor with SEO Marketing)
by Tamara R.
Alright, I give up. I have been engaged since last January, and have managed to only mention my fiancé in passing without actually writing a blog about him, being engaged, or getting married.
But I can’t hold it in any longer, so here it goes: I’m down to counting weeks and days, and the realization is settling in that no longer will I have my same last name, or live in the same place, or anything like that, and I get to be with this guy I really love. I have to talk about it!
So I was racking my brain for a way I could actually incorporate the upcoming wedding day with marketing, and I had a thought – wait for it – SEO marketing is like being engaged! (more…)
by Tamara R.
What?
No, seriously. Marketing is squishy.
How, you ask? Well, I’ll explain: marketing is this little orange jelly and it’s got a texture like—oh, you mean for real?
I say that marketing is squishy because it is not as concrete as construction, nor as abstract as art. And I think many industries fall into this category, not just “marketing.” Any consulting services are “squishy” – intangible, but yet still a cornerstone of the business building model. (more…)
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