Archive for the ‘ Facebook ’ Category

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Danger Lurks on Facebook

Friday, March 23rd, 2012

by Scot S.

First, I have to say it has been a crazy week, good crazy, but crazy nonetheless. New customers (always good), new proposals (thankful), new services to launch (exciting), internal systems to improve (hard work), current customer workload (thankful), and the list goes on. (more…)

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Posted in Facebook, Learning, Social Marketing | 1 Comment »

Facebook Changes Again!

Friday, March 9th, 2012

Facebook's stunning timeline cover picture gives George, a business owner, a headache.(So What Are You Doing About It?)
by Tamara S.>

Whether you like it or not is out of the question – Facebook is a-changing! And, it’s not just people’s personal pages that are undergoing this switch, but the business (or brand) pages as well. While there’s been a lot of mixed emotions on how people feel about the new Timeline layout, some things are for sure about Facebook:

Picture Up Front, Business In The Back (more…)

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Responding to Negative Customer Feedback on Social Media

Monday, March 5th, 2012

by Nathan S

Provide Customer Service through Facebook to Avoid Being Disliked

If you have a social media account for your business, be it Twitter, Facebook, LinkedIn, Pinterest, Google+ or some combination of the five, chances are good that at some point, you have or will have to deal with postings which speak poorly of your company. Indeed, this is one of the major necessary aspects of social media marketing. How your company deals with these negative responses goes a long way in determining the success of your social media marketing campaigns. (more…)

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Posted in Customer Service, Facebook, Social Marketing | 2 Comments »

Brands Big on Google+; Customers, Not So Much

Tuesday, December 27th, 2011

by Nathan S

The SEO firm BrightEdge has released data on how Google+ pages are being adopted in the early stages of the social network’s launch. The results were impressive: In the first week of Google+’s official launch, 61 of the top 100 brands in the US now have a Google+ page. For comparison purposes, 93 of those same top 100 brands have a Facebook page. (more…)

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Online Media Struggles? Try Talking to Your Customers

Monday, October 31st, 2011

by Nathan S
When people work towards improving their online presence, there are a lot of different algorithms and data tricks that they try to manipulate (or hire someone to try and manipulate). And there’s a ton of indicators out there to help. With metrics like Klout and EdgeRank, it’s no wonder that many see social media as this big, mysterious game played by marketing experts to try and win business for clients. (more…)

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Posted in Facebook, SEO Marketing, Social Marketing | Comments Off

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